Making comparative performance information more comprehensible: an experimental evaluation of the impact of formats on consumer understanding

STUDY OBJECTIVES: We aimed to investigate how different presentation formats influence comprehension and use of comparative performance information (CPI) among consumers. METHODS: An experimental between-subjects and within-subjects design with manipulations of CPI presentation formats. We enrolled...

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Detalles Bibliográficos
Autores principales: Damman, Olga C, De Jong, Anco, Hibbard, Judith H, Timmermans, Danielle R M
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BMJ Publishing Group 2016
Materias:
Original Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5136725/
https://www.ncbi.nlm.nih.gov/pubmed/26543066
http://dx.doi.org/10.1136/bmjqs-2015-004120

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5136725/
https://www.ncbi.nlm.nih.gov/pubmed/26543066
http://dx.doi.org/10.1136/bmjqs-2015-004120

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