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E-Cigarette Social Media Messages: A Text Mining Analysis of Marketing and Consumer Conversations on Twitter
BACKGROUND: As the use of electronic cigarettes (e-cigarettes) rises, social media likely influences public awareness and perception of this emerging tobacco product. OBJECTIVE: This study examined the public conversation on Twitter to determine overarching themes and insights for trending topics fr...
Autores principales: | , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
JMIR Publications
2016
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5187450/ https://www.ncbi.nlm.nih.gov/pubmed/27956376 http://dx.doi.org/10.2196/publichealth.6551 |