Distributor– Retailer Interface in Pharmaceutical Supply Chain: Service Quality Measurement Scale

In the current competitive market, service quality management is the key to the survival and success of businesses. SERVQUAL is a popular service quality measurement scale (SQMS) that has served as a basis for subsequent research on service quality; it has been used for testing different aspects of...

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Detalles Bibliográficos
Autores principales: Mehralian, Gholamhossein, Babapour, Jafar, peiravian, farzad
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Shaheed Beheshti University of Medical Sciences 2016
Materias:
Original Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5316279/
https://www.ncbi.nlm.nih.gov/pubmed/28243297

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5316279/
https://www.ncbi.nlm.nih.gov/pubmed/28243297

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