Marketing trials, marketing tricks — how to spot them and how to stop them

BACKGROUND: Last this year in this journal, Barbour and colleagues reported a study of “marketing trials” in leading medical journals (Trials 2016;17:31). In this commentary I discuss their research, describe new analyses of the study cohort and consider measures to address marketing within academic...

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Detalles Bibliográficos
Autor principal: Matheson, Alastair
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2017
Materias:
Commentary
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5341186/
https://www.ncbi.nlm.nih.gov/pubmed/28270221
http://dx.doi.org/10.1186/s13063-017-1827-5

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5341186/
https://www.ncbi.nlm.nih.gov/pubmed/28270221
http://dx.doi.org/10.1186/s13063-017-1827-5

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