An analysis of the effects of a campaign supporting use of a health symbol on food sales and shopping behaviour of consumers

BACKGROUND: Since 2009, the green Keyhole symbol has been a joint Nordic initiative for signalling healthfulness of specific food products. In 2014, the Danish Ministry of Food, Agriculture and Fisheries carried out a campaign aimed mainly at men over 35 with a low level of education, encouraging th...

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Detalles Bibliográficos
Autores principales: Mørk, Trine, Grunert, Klaus G., Fenger, Morten, Juhl, Hans Jørn, Tsalis, George
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2017
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5343537/
https://www.ncbi.nlm.nih.gov/pubmed/28274208
http://dx.doi.org/10.1186/s12889-017-4149-3

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5343537/
https://www.ncbi.nlm.nih.gov/pubmed/28274208
http://dx.doi.org/10.1186/s12889-017-4149-3

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