Tweet for Behavior Change: Using Social Media for the Dissemination of Public Health Messages

BACKGROUND: Social media public health campaigns have the advantage of tailored messaging at low cost and large reach, but little is known about what would determine their feasibility as tools for inducing attitude and behavior change. OBJECTIVE: The aim of this study was to test the feasibility of...

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Detalles Bibliográficos
Autores principales: Gough, Aisling, Hunter, Ruth F, Ajao, Oluwaseun, Jurek, Anna, McKeown, Gary, Hong, Jun, Barrett, Eimear, Ferguson, Marbeth, McElwee, Gerry, McCarthy, Miriam, Kee, Frank
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2017
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5383801/
https://www.ncbi.nlm.nih.gov/pubmed/28336503
http://dx.doi.org/10.2196/publichealth.6313

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5383801/
https://www.ncbi.nlm.nih.gov/pubmed/28336503
http://dx.doi.org/10.2196/publichealth.6313

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