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Designing persuasive health materials using processing fluency: a literature review

BACKGROUND: Health materials to promote health behaviors should be readable and generate favorable evaluations of the message. Processing fluency (the subjective experience of ease with which people process information) has been increasingly studied over the past decade. In this review, we explore e...

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Detalles Bibliográficos
Autores principales: Okuhara, Tsuyoshi, Ishikawa, Hirono, Okada, Masahumi, Kato, Mio, Kiuchi, Takahiro
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2017
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5465451/
https://www.ncbi.nlm.nih.gov/pubmed/28595599
http://dx.doi.org/10.1186/s13104-017-2524-x