The impact of TV mass media campaigns on calls to a National Quitline and the use of prescribed nicotine replacement therapy: a structural vector autoregression analysis

AIMS: To estimate (1) the immediate impact; (2) the cumulative impact; and (3) the duration of impact of Scottish tobacco control TV mass media campaigns (MMCs) on smoking cessation activity, as measured by calls to Smokeline and the volume of prescribed nicotine replacement therapy (NRT). DESIGN: M...

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Detalles Bibliográficos
Autores principales: Haghpanahan, Houra, Mackay, Daniel F., Pell, Jill P., Bell, David, Langley, Tessa, Haw, Sally
Formato: Online Artículo Texto
Lenguaje:English
Publicado: John Wiley and Sons Inc. 2017
Materias:
Research Reports
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5485022/
https://www.ncbi.nlm.nih.gov/pubmed/28192615
http://dx.doi.org/10.1111/add.13793

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5485022/
https://www.ncbi.nlm.nih.gov/pubmed/28192615
http://dx.doi.org/10.1111/add.13793

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