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Box Office Forecasting considering Competitive Environment and Word-of-Mouth in Social Networks: A Case Study of Korean Film Market

Accurate box office forecasting models are developed by considering competition and word-of-mouth (WOM) effects in addition to screening-related information. Nationality, genre, ratings, and distributors of motion pictures running concurrently with the target motion picture are used to describe the...

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Detalles Bibliográficos
Autores principales: Kim, Taegu, Hong, Jungsik, Kang, Pilsung
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Hindawi 2017
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5551474/
https://www.ncbi.nlm.nih.gov/pubmed/28819355
http://dx.doi.org/10.1155/2017/4315419