Cargando…

NPS and Online WOM: Investigating the Relationship Between Customers’ Promoter Scores and eWOM Behavior

The Net Promoter Score (NPS) is, according to Reichheld, the single most reliable indicator of company growth, and many companies use this recommendation-based technique for measuring customer loyalty. Despite its widespread adoption by many companies across multiple industries, the debate about NPS...

Descripción completa

Detalles Bibliográficos
Autores principales:	Raassens, Néomie, Haans, Hans
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	SAGE Publications 2017
Materias:	Articles
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5633038/ https://www.ncbi.nlm.nih.gov/pubmed/29046609 http://dx.doi.org/10.1177/1094670517696965

Ejemplares similares

Weight Analysis of the Factors Affecting eWOM Providing Behavior
por: Ismagilova, Elvira, et al.
Publicado: (2020)

Exploring the Novel Input Attributes Affecting eWOM
por: Hussain, Safdar, et al.
Publicado: (2020)

The influence of social media eWOM information on purchase intention
por: Leong, Choi-Meng, et al.
Publicado: (2021)

Service failures in times of crisis: An analysis of eWOM emotionality
por: Gerrath, Maximilian H.E.E., et al.
Publicado: (2023)

The Influence of Quality on eWOM: A Digital Transformation in Hotel Management
por: Sánchez-González, Gloria, et al.
Publicado: (2021)

Motivations and attitudes towards consulting eWOM when booking accommodation
por: Moliner-Velázquez, Beatriz, et al.
Publicado: (2023)

The impact of website quality on customer satisfaction and eWOM in online purchase intention: The moderating role of gender in risk-taking
por: Saleem, Uzman, et al.
Publicado: (2022)

Consumers’ Motivational Involvement in eWOM for Information Adoption: The Mediating Role of Organizational Motives
por: Hussain, Safdar, et al.
Publicado: (2020)

Revisiting the antecedent of electronic word-of-mouth (eWOM) during COVID-19 Pandemic
por: Rani, Anshu, et al.
Publicado: (2021)

Love Is Blind! Exploring the Impact of Brand Love on eWOM in Chinese Hospitality Industry
por: Bilal, Muhammad, et al.
Publicado: (2022)

The Impacts of Attitudes and Engagement on Electronic Word of Mouth (eWOM) of Mobile Sensor Computing Applications
por: Zhao, Yu, et al.
Publicado: (2016)

Credibility Elements of eWOM Messages in the Context of Health Care Services. A Romanian Perspective
por: Purcarea, VL, et al.
Publicado: (2013)

Prestige and Dominance: How eWOM Differs Between Consumers High in Authentic and Hubristic Pride
por: Liu, Jiayao, et al.
Publicado: (2022)

Demystifying the effect of social media eWOM on revisit intention post-COVID-19: an extension of theory of planned behavior
por: Azhar, Mohd, et al.
Publicado: (2022)

The interplay between eWOM information and purchase intention on social media: Through the lens of IAM and TAM theory
por: Rahaman, Md. Atikur, et al.
Publicado: (2022)

Boosting eWOM through Social Media Brand Page Engagement: The Mediating Role of Self-Brand Connection
por: Moisescu, Ovidiu-Ioan, et al.
Publicado: (2022)

Investigating the dynamic mechanism of user willingness to actively publish travel-related Electronic Word-of-Mouth (eWOM) on tourism platforms
por: Li, Silian, et al.
Publicado: (2023)

Determining the critical factors of eWOM about corporate social responsibility on social networking sites: End users’ perspective
por: Hu, Yuchen, et al.
Publicado: (2022)

What is the impact of eWOM in social network sites on travel decision-making during the COVID-19 outbreak? A two-stage methodology
por: Nilashi, Mehrbakhsh, et al.
Publicado: (2022)

Exploring the Impact of Corporate Social Responsibility Communication through Social Media on Banking Customer E-WOM and Loyalty in Times of Crisis
por: Zhang, Dianxi, et al.
Publicado: (2021)

The mediating role of gender in social media shopping acceptance: from the WOM perspective
por: Jeljeli, Riadh, et al.
Publicado: (2022)

Evaluation of User Satisfaction and Trust of Review Platforms: Analysis of the Impact of Privacy and E-WOM in the Case of TripAdvisor
por: Martínez-Navalón, Juan-Gabriel, et al.
Publicado: (2021)

Web of microbes (WoM): a curated microbial exometabolomics database for linking chemistry and microbes
por: Kosina, Suzanne M., et al.
Publicado: (2018)

Is negative e-WOM more powerful? Multimodal data analysis on air passengers’ perception of COVID-19 safety measures
por: Bai, Shizhen, et al.
Publicado: (2022)

Sustainable Choices and Behaviors among Eco-Friendly Museum Travelers: Exploring the Drivers of Sacrifice, Visit, Pay, and WOM Intentions
por: Han, Heesup, et al.
Publicado: (2021)

Internal or External Word-of-Mouth (WOM), Why Do Patients Choose Doctors on Online Medical Services (OMSs) Single Platform in China?
por: Shen, Jiang, et al.
Publicado: (2022)

The influence of intrinsic and extrinsic motivational factors on e-WOM behaviour: The role of psychological impact during the time of COVID-19 crisis
por: S, Balamoorthy, et al.
Publicado: (2023)

Impacts of residential environment on residents’ place attachment, satisfaction, WOM, and pro-environmental behavior: evidence from the Korean housing industry
por: Son, Jung Young, et al.
Publicado: (2023)

Incorporating negative and positive word of mouth (WOM) in compartment-based epidemiology models in a not-for-profit marketing context
por: Wood, John Andy
Publicado: (2021)

Data to model the effects of perceived telecommunication service quality and value on the degree of user satisfaction and e-WOM among telecommunications users in North Cyprus
por: Alrwashdeh, Muneer, et al.
Publicado: (2019)

An ounce of prevention or a pound of cure? Multi-level modelling on the antecedents of mobile-wallet adoption and the moderating role of e-WoM during COVID-19
por: Zamil, Ahmad M. A., et al.
Publicado: (2022)

The impact of e-service quality and customer satisfaction on customer behavior in online shopping
por: Rita, Paulo, et al.
Publicado: (2019)

The nexus between quality of customer relationship management systems and customers' satisfaction: Evidence from online customers’ reviews
por: Nilashi, Mehrbakhsh, et al.
Publicado: (2023)

Net Promoter Score (NPS): What Does Net Promoter Score Offer in the Evaluation of Continuing Medical Education?
por: Lucero, Katie Stringer
Publicado: (2022)

Influence Mechanism of Social Support of Online Travel Platform on Customer Citizenship Behavior
por: Ning, Yu-mei, et al.
Publicado: (2022)

Customers as Co-Creators: Antecedents of Customer Participation in Online Virtual Communities
por: Yang, Yang, et al.
Publicado: (2019)

The role of customer experience in the effect of online flow state on customer loyalty
por: Ertemel, Adnan Veysel, et al.
Publicado: (2021)

Illuminating for Safety: Investigating the Role of Lighting Appraisals on the Perception of Safety in the Urban Environment
por: van Rijswijk, Leon, et al.
Publicado: (2017)

The Net Promoter Score (NPS) for Insight Into Client Experiences in Sexual and Reproductive Health Clinics
por: Koladycz, Rebecca, et al.
Publicado: (2018)

Antecedents of trust and customer loyalty in online shopping: The moderating effects of online shopping experience and e-shopping spending
por: Mofokeng, Thabang Excellent
Publicado: (2023)

Cannot write session to /tmp/vufind_sessions/sess_taov3in2bakms7h1afco5m27nt