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Identifying Opinion Leaders to Promote Organ Donation on Social Media: Network Study
BACKGROUND: In the recent years, social networking sites (SNSs, also called social media) have been adopted in organ donation campaigns, and recruiting opinion leaders for such campaigns has been found effective in promoting behavioral changes. OBJECTIVE: The aim of this paper was to focus on the di...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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JMIR Publications
2018
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5780616/ https://www.ncbi.nlm.nih.gov/pubmed/29317384 http://dx.doi.org/10.2196/jmir.7643 |