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Why do people donate to conservation? Insights from a ‘real world’ campaign
Non-governmental organisations (NGOs) play a key role in biodiversity conservation. The majority of these organisations rely on public donations to fund their activities, and therefore fundraising success is a determinant of conservation outcomes. In spite of this integral relationship, the key prin...
Autores principales: | , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Public Library of Science
2018
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5785011/ https://www.ncbi.nlm.nih.gov/pubmed/29370291 http://dx.doi.org/10.1371/journal.pone.0191888 |