Cargando…
The Use of Facebook Advertising to Recruit Healthy Elderly People for a Clinical Trial: Baseline Metrics
BACKGROUND: This report provides data on the use of social media advertising as a clinical trial recruitment strategy targeting healthy volunteers aged 60 years and older. The social media advertising campaign focused on enrollment for a Phase 1 clinical trial. Traditional means of recruiting—billbo...
| Autores principales: | , |
|---|---|
| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
JMIR Publications
2018
|
| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5803529/ https://www.ncbi.nlm.nih.gov/pubmed/29367186 http://dx.doi.org/10.2196/resprot.7918 |