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Impact of a direct-to-consumer information campaign on prescription patterns for overactive bladder
BACKGROUND: Direct-to-consumer information (DTCI) campaign is a new medium to inform and empower patients in their decision-making without directly promoting specific drugs. However, little is known about the impact of DTCI campaigns, expanding rapidly in developed countries, on changes in prescript...
Autores principales: | Zaitsu, Masayoshi, Yoo, Byung-Kwang, Tomio, Jun, Nakamura, Fumiaki, Toyokawa, Satoshi, Kobayashi, Yasuki |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
BioMed Central
2018
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5934904/ https://www.ncbi.nlm.nih.gov/pubmed/29724205 http://dx.doi.org/10.1186/s12913-018-3147-1 |
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