Cargando…

I'll Follow the Minority: The Effects of Sales Level on Purchase Intention of Self-expressive Products

The present study focuses on the naive theory of exclusivity (vs.popularity) triggered by the sales level of self-expressive (vs. functional) products and introduces perceived self-image exclusivity and perceived face threat to explain the effect of self-expressive products' sales levels on con...

Descripción completa

Detalles Bibliográficos
Autores principales:	Wan, Xiaoyu, Wang, Tingyi, Wu, Jifei
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Frontiers Media S.A. 2018
Materias:	Psychology
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6048468/ https://www.ncbi.nlm.nih.gov/pubmed/30042707 http://dx.doi.org/10.3389/fpsyg.2018.01135

Ejemplares similares

I’ll Show You the Way: Risky Driver Behavior When “Following a Friend”
por: McNabb, Jaimie, et al.
Publicado: (2017)

Effect of Serendipity in an Encounter on Purchase Intention of Unexpected Products
por: Liang, Shichang, et al.
Publicado: (2022)

The effect of blind box product uncertainty on consumers’ purchase intention: The mediating role of perceived value and the moderating role of purchase intention
por: Zhang, Yi, et al.
Publicado: (2022)

Understanding consumers’ purchase intentions of single-use plastic products
por: Sun, Ying, et al.
Publicado: (2023)

I’ll Be a Caregiver-Employee: Aging of the Workforce and Family-to-Work Conflicts
por: Converso, Daniela, et al.
Publicado: (2020)

The Influence of the Inconsistent Color Presentation of the Original Price and Sale Price on Purchase Likelihood
por: Liang, Shichang, et al.
Publicado: (2021)

I’ll Do It – After One More Scroll: The Effects of Boredom Proneness, Self-Control, and Impulsivity on Online Procrastination
por: Sümer, Cansu, et al.
Publicado: (2022)

Reviewers’ Identity Cues in Online Product Reviews and Consumers’ Purchase Intention
por: Li, Ji, et al.
Publicado: (2022)

Factors affecting consumers’ purchase intention for agriculture products omni-channel
por: Liu, Yan, et al.
Publicado: (2023)

I’ll Be Back
por: Rousseau, Paul
Publicado: (2016)

“I’ll Worry About It Tomorrow” – Fostering Emotion Regulation Skills to Overcome Procrastination
por: Schuenemann, Laura, et al.
Publicado: (2022)

Understanding the Influence of Consumers’ Perceived Value on Energy-Saving Products Purchase Intention
por: Luo, Biao, et al.
Publicado: (2022)

What Influences Consumers’ Intention to Purchase Innovative Products: Evidence From China
por: Li, Jie, et al.
Publicado: (2022)

Using strengths to attack weaknesses – The effect of comparative advertising on purchasing intention of green products
por: Ni, Kuocheng, et al.
Publicado: (2022)

An empirical analysis of the factors driving customers’ purchase intention of green smart home products
por: Guo, Mingyan, et al.
Publicado: (2023)

Predicting Consumer Green Product Purchase Attitudes and Behavioral Intention During COVID-19 Pandemic
por: Chen, Xia, et al.
Publicado: (2022)

A Matching Study on the Influence of Advertised Information Expression and Product Type on Consumer Purchase Intention
por: Yang, Qiang, et al.
Publicado: (2022)

The Impact of Mortality Salience on Purchase Intention and Creativity Evaluation on Products During COVID-19 Pandemic
por: Zu, Chong, et al.
Publicado: (2021)

Multivariate dataset on cognitive predictors of Indian consumers' purchase intention toward circular textile products
por: Anwar, Imran, et al.
Publicado: (2022)

Effect of Product Presentation Videos on Consumers' Purchase Intention: The Role of Perceived Diagnosticity, Mental Imagery, and Product Rating
por: Cheng, Zhendong, et al.
Publicado: (2022)

Online Star vs. Celebrity Endorsements: The Role of Self-Concept and Advertising Appeal in Influencing Purchase Intention
por: Shi, Pengfei, et al.
Publicado: (2021)

Physical Self Matters: How the Dual Nature of Body Image Influences Smart Watch Purchase Intention
por: Wang, Teng, et al.
Publicado: (2022)

The influence of job characteristics toward intention to pursue sales career mediated by feelings
por: Ab Hamid, Siti Ngayesah, et al.
Publicado: (2022)

The Impact of the Interactivity of Internet Celebrity Anchors on Consumers’ Purchase Intention
por: Sun, Weiguo, et al.
Publicado: (2021)

Impact of Intrinsic and Extrinsic Gaming Elements on Online Purchase Intention
por: Wu, Xiaomei, et al.
Publicado: (2022)

Editorial: Highlights in environmental psychology: pro-environmental purchase intent
por: Ertz, Myriam, et al.
Publicado: (2023)

Effect of Online Product Presentation on the Purchase Intention of Wearable Devices: The Role of Mental Imagery and Individualism–Collectivism
por: Wu, Jinnan, et al.
Publicado: (2020)

Product presentation in the live-streaming context: The effect of consumer perceived product value and time pressure on consumer’s purchase intention
por: Zhang, Nan
Publicado: (2023)

Mum I'll sleep on grave
Publicado: (2008)

Sale and Purchase of a Medical Practice
Publicado: (1899)

Sale and Purchase of a Medical Practice
Publicado: (1899)

More Proximal, More Willing to Purchase: The Mechanism for Variability in Consumers’ Purchase Intention Toward Sincere vs. Exciting Brands
por: Hu, Tingyun, et al.
Publicado: (2020)

On the Factors Influencing Green Purchase Intention: A Meta-Analysis Approach
por: Zhuang, Wencan, et al.
Publicado: (2021)

Marketing by live streaming: How to interact with consumers to increase their purchase intentions
por: Liu, Feng, et al.
Publicado: (2022)

Factors Influencing Consumers’ Purchase Intention Towards Green Home Appliances
por: Teoh, Chen Wei, et al.
Publicado: (2022)

What Drives Consumer Purchasing Intention in Live Streaming E-Commerce?
por: Qing, Chenglin, et al.
Publicado: (2022)

Evaluating the Impact of Community Experience on Purchase Intention in Online Knowledge Community
por: Zhao, Hong, et al.
Publicado: (2022)

The Effect of Alternative vs. Focal Identity Accessibility on the Intent to Purchase Products: An Exploratory Study Based on Chinese Culture
por: Chen, Fei, et al.
Publicado: (2022)

Nexus Between Consumer’s Motivations and Online Purchase Intentions of Fashion Products: A Perspective of Social Media Marketing
por: Yu, Feng, et al.
Publicado: (2022)

The Effect of Attribute Alignability on Product Purchase: The Moderating Role of Product Familiarity and Self-Construal
por: Zhang, Yong, et al.
Publicado: (2021)

Cannot write session to /tmp/vufind_sessions/sess_412aimmfg31s21fd74nfglrkqr