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Predicting which type of push notification content motivates users to engage in a self-monitoring app

Despite the unprecedented access to self-monitoring health apps, lack of optimal user engagement remains a significant challenge. Push notification prompts with contextually tailored messages offers a promising strategy to improve engagement. To increase the efficacy of push-notifications on engagin...

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Detalles Bibliográficos
Autores principales: Bidargaddi, N., Pituch, T., Maaieh, H., Short, C., Strecher, V.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6080195/
https://www.ncbi.nlm.nih.gov/pubmed/30109172
http://dx.doi.org/10.1016/j.pmedr.2018.07.004