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Predicting which type of push notification content motivates users to engage in a self-monitoring app
Despite the unprecedented access to self-monitoring health apps, lack of optimal user engagement remains a significant challenge. Push notification prompts with contextually tailored messages offers a promising strategy to improve engagement. To increase the efficacy of push-notifications on engagin...
Autores principales: | Bidargaddi, N., Pituch, T., Maaieh, H., Short, C., Strecher, V. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier
2018
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6080195/ https://www.ncbi.nlm.nih.gov/pubmed/30109172 http://dx.doi.org/10.1016/j.pmedr.2018.07.004 |
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