Cargando…

Eye-tracking evidence shows that non-fit messaging impacts attention, attitudes and choice

When patients have strong initial attitudes about a medical intervention, they might not be open to learning new information when choosing whether or not to receive the intervention. We aim to show that non-fit messaging (messages framed in a manner that is incongruent with recipients’ motivational...

Descripción completa

Detalles Bibliográficos
Autores principales: Fridman, Ilona, Ubel, Peter A., Higgins, E. Tory
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Public Library of Science 2018
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6203368/
https://www.ncbi.nlm.nih.gov/pubmed/30365559
http://dx.doi.org/10.1371/journal.pone.0205993

Ejemplares similares