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The weakness of weak ties for novel information diffusion
Weak ties are thought to facilitate the diffusion of information through social networks because of their tendency to span otherwise distant subgroups. However, this logic assumes that weak relationships have the same capacity to transmit information as those that are strong. I argue that weak ties,...
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Formato: | Online Artículo Texto |
Lenguaje: | English |
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Springer International Publishing
2017
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Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6214243/ https://www.ncbi.nlm.nih.gov/pubmed/30443569 http://dx.doi.org/10.1007/s41109-017-0034-3 |