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Using Facebook for Large-Scale Online Randomized Clinical Trial Recruitment: Effective Advertising Strategies
Targeted Facebook advertising can be an effective strategy to recruit participants for a large-scale online study. Facebook advertising is useful for reaching people in a wide geographic area, matching a specific demographic profile. It can also target people who would be unlikely to search for the...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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JMIR Publications
2018
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6250956/ https://www.ncbi.nlm.nih.gov/pubmed/30409765 http://dx.doi.org/10.2196/jmir.9372 |