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From friendfunding to crowdfunding: Relevance of relationships, social media, and platform activities to crowdfunding performance
Crowdfunding involves raising small amounts of money from a large number of people, typically via the Internet and social networks, to fund a project. Crowdfunding projects are mainly funded by the project creator’s relatively small network of family and friends. We argue that mobilizing funders out...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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SAGE Publications
2017
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6256715/ https://www.ncbi.nlm.nih.gov/pubmed/30581357 http://dx.doi.org/10.1177/1461444817694599 |