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Consumer’s Willingness to Pay a Premium for Organic Fruits in China: A Double-Hurdle Analysis
The aim of the paper was to assess how consumers evaluate organic labeled fruits and to what extent they are willing to pay a premium for fresh fruits with organic labels. A double-hurdle model is applied to data obtained by interviewing 407 fresh fruit consumers in nine Chinese cities. Willingness-...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6339216/ https://www.ncbi.nlm.nih.gov/pubmed/30621243 http://dx.doi.org/10.3390/ijerph16010126 |