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Consumer’s Willingness to Pay a Premium for Organic Fruits in China: A Double-Hurdle Analysis

The aim of the paper was to assess how consumers evaluate organic labeled fruits and to what extent they are willing to pay a premium for fresh fruits with organic labels. A double-hurdle model is applied to data obtained by interviewing 407 fresh fruit consumers in nine Chinese cities. Willingness-...

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Detalles Bibliográficos
Autores principales:	Wang, Lijia, Wang, Jianhua, Huo, Xuexi
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	MDPI 2019
Materias:	Article
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6339216/ https://www.ncbi.nlm.nih.gov/pubmed/30621243 http://dx.doi.org/10.3390/ijerph16010126

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