Impact of a mass media campaign on participation rates in a National Bowel Cancer Screening Program: a field experiment

OBJECTIVES AND DESIGN: This field experiment aimed to compare bowel cancer screening participation rates prior to, during and after a mass media campaign promoting screening, and the extent to which a higher intensity campaign in one state led to higher screening rates compared with another state th...

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Detalles Bibliográficos
Autores principales: Durkin, Sarah J, Broun, Kate, Spittal, Matthew J, Wakefield, Melanie A
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BMJ Publishing Group 2019
Materias:
Public Health
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6347911/
https://www.ncbi.nlm.nih.gov/pubmed/30813110
http://dx.doi.org/10.1136/bmjopen-2018-024267

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6347911/
https://www.ncbi.nlm.nih.gov/pubmed/30813110
http://dx.doi.org/10.1136/bmjopen-2018-024267

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