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Perceived Correspondence of Health Effects as a New Determinant Influencing Purchase Intention for Functional Food
This study has revealed the role of a new factor, perceived correspondence of health effects, in consumer acceptance of functional foods. Using a web survey of 1016 people, we hypothesized and verified the following: when an ingredient does not occur naturally in the carrier but the consumer assigns...
Autores principales: | , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6520697/ https://www.ncbi.nlm.nih.gov/pubmed/30934965 http://dx.doi.org/10.3390/nu11040740 |