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Empirical analysis of the intelligent influence factors of social network services effectiveness in e-commerce based on human learning behaviors

Background: It is crucial for companies to understanding users’ choices and learning behaviors, and the corresponding influencing factors and cognitive patterns regarding social network services to communicate with potential customers. Methods: In this study, a casual structural model was constructe...

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Detalles Bibliográficos
Autores principales: Zhang, Kerong, Xu, Yasong, Liu, Wuyi
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Dove 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6573775/
https://www.ncbi.nlm.nih.gov/pubmed/31354370
http://dx.doi.org/10.2147/PRBM.S203007