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Pricing strategy of multi-oligopoly airlines based on service quality
In recent years, with the rapid development of China's air transport industry and the change in market consumption structure, service quality has become one of the important factors affecting airline revenue. How to formulate a reasonable pricing strategy and maintain competitiveness in the fie...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Public Library of Science
2019
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6579448/ https://www.ncbi.nlm.nih.gov/pubmed/31206535 http://dx.doi.org/10.1371/journal.pone.0216651 |