Using Marketing Science to Understand Contraceptive Demand in High‐Fertility Niger

Global initiatives aim to add 120 million new family planning (FP) users by 2020; however supply‐side interventions may be reaching the limits of their effectiveness in some settings. Our case study in Niger used demand analysis techniques from marketing science. We performed a representative survey...

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Detalles Bibliográficos
Autores principales: Dalglish, Sarah L., Vandermark, Jessica, Rossier, Clémentine, Kemou, Adama, Neighbor, Hope
Formato: Online Artículo Texto
Lenguaje:English
Publicado: John Wiley and Sons Inc. 2018
Materias:
Report
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6690072/
https://www.ncbi.nlm.nih.gov/pubmed/30478973
http://dx.doi.org/10.1111/sifp.12078

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6690072/
https://www.ncbi.nlm.nih.gov/pubmed/30478973
http://dx.doi.org/10.1111/sifp.12078

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