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Discrete choice experiments with multiple price vectors for products sold in a wide price range
The discrete choice experiment is a widely used methodology in consumer studies. However, applying this method to investigate the market of products sold in a wide price range could present issues as to the quality of the estimate of preferences. In fact, for this type of product, frequently consume...
Autores principales: | , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6695271/ https://www.ncbi.nlm.nih.gov/pubmed/31428567 http://dx.doi.org/10.1016/j.mex.2019.07.026 |