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Combining Users' Cognition Noise with Interactive Genetic Algorithms and Trapezoidal Fuzzy Numbers for Product Color Design
Product color plays a vital role in shaping brand style and affecting users' purchase decision. However, users' preferences about product color design schemes may vary due to their cognition differences. Although considering users' perception of product color has been widely performed...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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Hindawi
2019
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6702847/ https://www.ncbi.nlm.nih.gov/pubmed/31485215 http://dx.doi.org/10.1155/2019/1019749 |