Characteristics of Adopters of an Online Social Networking Physical Activity Mobile Phone App: Cluster Analysis

BACKGROUND: To date, many online health behavior programs developed by researchers have not been translated at scale. To inform translational efforts, health researchers must work with marketing experts to design cost-effective marketing campaigns. It is important to understand the characteristics o...

Descripción completa

Detalles Bibliográficos
Autores principales: Sanders, Ilea, Short, Camille E, Bogomolova, Svetlana, Stanford, Tyman, Plotnikoff, Ronald, Vandelanotte, Corneel, Olds, Tim, Edney, Sarah, Ryan, Jillian, Curtis, Rachel G, Maher, Carol
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2019
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6746062/
https://www.ncbi.nlm.nih.gov/pubmed/31162130
http://dx.doi.org/10.2196/12484

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6746062/
https://www.ncbi.nlm.nih.gov/pubmed/31162130
http://dx.doi.org/10.2196/12484

Ejemplares similares