Skin Conductance Responses Indicate Children are Physiologically Aroused by Their Favourite Branded Food and Drink Products

Children’s favourite food and beverage brands use various tactics to foster positive associations and loyalty. This brand-consumer dynamic is frequently influenced by the use of implicit techniques and emotional appeals. Few studies have used physiological methods to examine the connections that bra...

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Detalles Bibliográficos
Autores principales: Smith, Rachel, Kelly, Bridget, Yeatman, Heather, Johnstone, Stuart, Baur, Louise, King, Lesley, Boyland, Emma, Chapman, Kathy, Hughes, Clare, Bauman, Adrian
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2019
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6747165/
https://www.ncbi.nlm.nih.gov/pubmed/31438489
http://dx.doi.org/10.3390/ijerph16173014

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6747165/
https://www.ncbi.nlm.nih.gov/pubmed/31438489
http://dx.doi.org/10.3390/ijerph16173014

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