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Mapping the Celebrity Endorsement of Branded Food and Beverage Products and Marketing Campaigns in the United States, 1990–2017
Celebrity endorsement used to promote energy-dense and nutrient-poor (EDNP) food and beverage products may contribute to poor dietary habits. This study examined celebrity endorsement of branded food and beverage products and marketing campaigns in the United States (US) from 1990 to 2017. Celebrity...
Autores principales: | Zhou, Mi, Rajamohan, Srijith, Hedrick, Valisa, Rincón-Gallardo Patiño, Sofia, Abidi, Faiz, Polys, Nicholas, Kraak, Vivica |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6801952/ https://www.ncbi.nlm.nih.gov/pubmed/31590256 http://dx.doi.org/10.3390/ijerph16193743 |
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