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Standardised snus packaging reduces brand differentiation: a web-based between-subject experiment
BACKGROUND: Perceptions of tobacco packaging may be consequential for consumption and initiation. We explored the potential effect of standardised packaging on young adults’ ratings of the appeal of brands of snus (Swedish moist snuff) and on their perceptions of typical users of these brands. We we...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
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BioMed Central
2019
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| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6821023/ https://www.ncbi.nlm.nih.gov/pubmed/31664975 http://dx.doi.org/10.1186/s12889-019-7763-4 |