Liking Product Landscape: Going Deeper into Understanding Consumers’ Hedonic Evaluations

The use of graphical mapping for understanding the comparison of products based on consumers’ perceptions is beneficial and easy to interpret. Internal preference mapping (IPM) and landscape segmentation analysis (LSA) have successfully been used for this propose. However, including all the consumer...

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Detalles Bibliográficos
Autores principales: Sánchez, Claudia N., Domínguez-Soberanes, Julieta, Escalona-Buendía, Héctor B., Graff, Mario, Gutiérrez, Sebastián, Sánchez, Gabriela
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2019
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6835790/
https://www.ncbi.nlm.nih.gov/pubmed/31601015
http://dx.doi.org/10.3390/foods8100461

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6835790/
https://www.ncbi.nlm.nih.gov/pubmed/31601015
http://dx.doi.org/10.3390/foods8100461

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