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Segmenting Young Adult University Student’s Eating Behaviour: A Theory-Informed Approach

The purpose of this paper is to extend behavioural theory and segmentation application. Specifically, this paper draws on three segmentation bases and behavioural theory that extends focus beyond individual psychological predispositions to form segments within the healthy eating context for young ad...

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Detalles Bibliográficos
Autores principales: Kitunen, Anna, Rundle-Thiele, Sharyn, Carins, Julia
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6893594/
https://www.ncbi.nlm.nih.gov/pubmed/31731796
http://dx.doi.org/10.3390/nu11112793