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Food Advertising and Prevention of Childhood Obesity in Spain: Analysis of the Nutritional Value of the Products and Discursive Strategies Used in the Ads Most Viewed by Children from 2016 to 2018

In Spain, 40% of children are overweight or obese. Television advertising is a widely acknowledged factor contributing to high-calorie food intake. This study longitudinally correlates some variables involved in childhood obesity prevention strategies in Spain. A mixed-methods approach was used. A q...

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Detalles Bibliográficos
Autores principales: Montaña, Mireia, Jiménez-Morales, Mònika, Vàzquez, Mercè
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2019
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6950275/
https://www.ncbi.nlm.nih.gov/pubmed/31771285
http://dx.doi.org/10.3390/nu11122873