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Ambulances are for emergencies: shifting behaviour through a research-informed behaviour change campaign

BACKGROUND: A major review of Victoria’s ambulance services identified the need to improve public awareness of the role of ambulances as an emergency service. A communications campaign was developed to address this challenge. This research paper expands on an initial evaluation of the campaign by fo...

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Detalles Bibliográficos
Autores principales: Borg, Kim, Dumas, David, Andrew, Emily, Smith, Karen, Walker, Tony, Haworth, Matthew, Bragge, Peter
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6979380/
https://www.ncbi.nlm.nih.gov/pubmed/31973725
http://dx.doi.org/10.1186/s12961-019-0517-z