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Entertainment Distribution Decisions
With digitalization having dramatically reshaped entertainment distribution, this chapter sheds light on three fundamental distribution-related issues that entertainment managers are dealing with today. Regarding the timing of a new product’s initial release, we show that descriptive statistics on t...
| Autores principales: | , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
2014
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7153414/ http://dx.doi.org/10.1007/978-3-319-89292-4_13 |