Fostering collaborative research for customer experience – Connecting academic and practitioner worlds

This editorial calls for greater use of academic-practitioner workshops to co-create value for academics, practitioners and wider network actors through promotion of research relevance and sharing of problems, ideas and data. It describes how one such workshop, the 2nd Academic-Practitioner Research...

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Detalles Bibliográficos
Autores principales: Burton, Jamie, Gruber, Thorsten, Gustafsson, Anders
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier Inc. 2020
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7198422/
https://www.ncbi.nlm.nih.gov/pubmed/32372773
http://dx.doi.org/10.1016/j.jbusres.2020.04.058

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7198422/
https://www.ncbi.nlm.nih.gov/pubmed/32372773
http://dx.doi.org/10.1016/j.jbusres.2020.04.058

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