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Fostering collaborative research for customer experience – Connecting academic and practitioner worlds
This editorial calls for greater use of academic-practitioner workshops to co-create value for academics, practitioners and wider network actors through promotion of research relevance and sharing of problems, ideas and data. It describes how one such workshop, the 2nd Academic-Practitioner Research...
| Autores principales: | , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier Inc.
2020
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7198422/ https://www.ncbi.nlm.nih.gov/pubmed/32372773 http://dx.doi.org/10.1016/j.jbusres.2020.04.058 |