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Local Marketing of a National Texting-Based Smoking Cessation Program: Is It Cost Effective?

Tailored texting interventions for smoking cessation are increasingly popular given the ubiquitousness of smart phones. Because high development costs and limited expertise may pose substantial barriers to designing and implementing these programs at the local level, utilization of existing programs...

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Detalles Bibliográficos
Autores principales: Brown, Henry Shelton, Patel, Ujas, Seidel, Sarah, LeMaistre, Ashley, Wilson, Kim
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7221146/
https://www.ncbi.nlm.nih.gov/pubmed/32457862
http://dx.doi.org/10.3389/fpubh.2020.00116