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Exploring the Role of Alignability Effects in Promoting Uptake of Energy-Efficient Technologies
The current research applies decision-making theory to the problem of increasing uptake of energy-efficient technologies, where uptake is currently slower than one might predict following rational choice models. We explore the role of alignability effects on consumers’ preference for standard versus...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
American Psychological Association
2019
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7271693/ https://www.ncbi.nlm.nih.gov/pubmed/31724420 http://dx.doi.org/10.1037/xap0000253 |