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How decisions and the desire for coherency shape subjective preferences over time

Recent findings suggest a bidirectional relationship between preferences and choices such that what is chosen can become preferred. Yet, it is still commonly held that preferences for individual items are maintained, such as caching a separate value estimate for each experienced option. Instead, we...

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Detalles Bibliográficos
Autores principales: Hornsby, Adam N., Love, Bradley C.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7315129/
https://www.ncbi.nlm.nih.gov/pubmed/32222615
http://dx.doi.org/10.1016/j.cognition.2020.104244