Communication Cues and Engagement Behavior: Identifying Advertisement Strategies to Attract Middle-Aged Adults to a Study of the Chronic Disease Self-Management Program

INTRODUCTION: Low- and middle-income, middle-aged adults have high rates of disease and death from chronic disease, yet their participation in self-management programs is low. This may be because advertisements for such programs often target elderly, predominantly white, affluent adults. Our study u...

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Detalles Bibliográficos
Autores principales: Horrell, Lindsey, Knafl, George J., Brady, Teresa, Lazard, Allison, Linnan, Laura, Kneipp, Shawn
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Centers for Disease Control and Prevention 2020
Materias:
Original Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7316415/
https://www.ncbi.nlm.nih.gov/pubmed/32584754
http://dx.doi.org/10.5888/pcd17.190413

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7316415/
https://www.ncbi.nlm.nih.gov/pubmed/32584754
http://dx.doi.org/10.5888/pcd17.190413

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