Health Gain, Cost Impacts, and Cost-Effectiveness of a Mass Media Campaign to Promote Smartphone Apps for Physical Activity: Modeling Study

BACKGROUND: Physical activity smartphone apps are a promising strategy to increase population physical activity, but it is unclear whether government mass media campaigns to promote these apps would be a cost-effective use of public funds. OBJECTIVE: We aimed to estimate the health impacts, costs, a...

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Detalles Bibliográficos
Autores principales: Mizdrak, Anja, Telfer, Kendra, Direito, Artur, Cobiac, Linda J, Blakely, Tony, Cleghorn, Christine L, Wilson, Nick
Formato: Online Artículo Texto
Lenguaje:English
Publicado: JMIR Publications 2020
Materias:
Original Paper
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7317635/
https://www.ncbi.nlm.nih.gov/pubmed/32525493
http://dx.doi.org/10.2196/18014

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7317635/
https://www.ncbi.nlm.nih.gov/pubmed/32525493
http://dx.doi.org/10.2196/18014

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