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Dynamische Preisgestaltung in der digitalisierten Welt
Digital technologies favor the use of dynamic pricing, i.e., prices that vary unannounced for a product that basically remains unchanged. However, different forms of dynamic pricing are often mixed in the public discussion, which makes a meaningful analysis of the advantages and disadvantages of dyn...
Autores principales: | , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer Fachmedien Wiesbaden
2020
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7318725/ https://www.ncbi.nlm.nih.gov/pubmed/34764535 http://dx.doi.org/10.1007/s41471-020-00095-0 |