Corporate crisis management on social media: A morality violations perspective

Communication via a social network function enabled by social media has greatly empowered consumers' secondary crisis communication, as compared to a firm's crisis communication, and has thus changed corporate crisis management. This study aims to uncover consumers' decision process o...

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Detalles Bibliográficos
Autores principales: Zheng, Bowen, Bi, Gongbing, Liu, Hefu, Lowry, Paul Benjamin
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2020
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7378572/
https://www.ncbi.nlm.nih.gov/pubmed/32715127
http://dx.doi.org/10.1016/j.heliyon.2020.e04435

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7378572/
https://www.ncbi.nlm.nih.gov/pubmed/32715127
http://dx.doi.org/10.1016/j.heliyon.2020.e04435

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