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Corporate crisis management on social media: A morality violations perspective
Communication via a social network function enabled by social media has greatly empowered consumers' secondary crisis communication, as compared to a firm's crisis communication, and has thus changed corporate crisis management. This study aims to uncover consumers' decision process o...
| Autores principales: | , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Elsevier
2020
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7378572/ https://www.ncbi.nlm.nih.gov/pubmed/32715127 http://dx.doi.org/10.1016/j.heliyon.2020.e04435 |