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The effects of nudging and pricing on healthy food purchasing behavior in a virtual supermarket setting: a randomized experiment

BACKGROUND: Evidence on what strategies - or combination of strategies - are most effective and equitable in promoting healthier diets is needed. This study examined the efficacy of nudging and pricing strategies on increasing healthy food purchases and the potential differential effect by socio-eco...

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Detalles Bibliográficos
Autores principales: Hoenink, Jody C., Mackenbach, Joreintje D., Waterlander, Wilma, Lakerveld, Jeroen, van der Laan, Nynke, Beulens, Joline W. J.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2020
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7398383/
https://www.ncbi.nlm.nih.gov/pubmed/32746928
http://dx.doi.org/10.1186/s12966-020-01005-7